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The O Blog | Marketing POV by Olivia F. Scott
The O Blog | Marketing POV by Olivia F. Scott
she/her

239 followers

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Why after a 30-year marketing career, I hesitate to say “I do marketing.”

Reflections on what marketing means today after 30 years in the field.

Apr 21
1
Why after a 30-year marketing career, I hesitate to say “I do marketing.”
Why after a 30-year marketing career, I hesitate to say “I do marketing.”
Apr 21
1

The Art of Advertising

How to engage customers through music, lyrics & dance.

Mar 26
The Art of Advertising
The Art of Advertising
Mar 26

3 Strategies To Increase Your Focus

3 Productivity Hacks: DND, Timeblocking, Playing

Mar 18
3 Strategies To Increase Your Focus
3 Strategies To Increase Your Focus
Mar 18

Musing on Mardi Gras Indians: What Traditions Are You Creating?

Reflections on Mardi Gras Day 2025

Mar 5
Musing on Mardi Gras Indians: What Traditions Are You Creating?
Musing on Mardi Gras Indians: What Traditions Are You Creating?
Mar 5

Eradicating “Soft Launches”

Why we must go hard or not at all in today’s rapid media landscape.

Feb 25
Eradicating “Soft Launches”
Eradicating “Soft Launches”
Feb 25

The Value of Shared Equity

How expanding community bolsters success

Feb 19
The Value of Shared Equity
The Value of Shared Equity
Feb 19

The Importance of Proper Peopling

How kindness helps you succeed.

Feb 13
The Importance of Proper Peopling
The Importance of Proper Peopling
Feb 13

What are YOU selling?

It’s never what you think?

Feb 5
What are YOU selling?
What are YOU selling?
Feb 5

How Listening Helps You Reach Business Goals Faster

Before launching, ask somebody.

Jan 22
How Listening Helps You Reach Business Goals Faster
How Listening Helps You Reach Business Goals Faster
Jan 22

Why Owning Your Content Platform Is Valuable

Lesson from the one-day TikTok U.S. blackout.

Jan 20
Why Owning Your Content Platform Is Valuable
Why Owning Your Content Platform Is Valuable
Jan 20
The O Blog | Marketing POV by Olivia F. Scott

The O Blog | Marketing POV by Olivia F. Scott

she/her
239 followers

Olivia is a C-Suite Marketing Exec & Founder. An NYU & Loyola Professor, she has led mktg at Carol's Daughter, VIBE, Live Nation, Ogilvy & more for 25+ years.

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